Late Thursday, amid swirling speculation concerning an incident at Brown University, CNN’s Kaitlan Collins posted on social media, highlighting the uncertainty and directing people to her channel's 9pm newscast.
Although CNN is certainly not a perfect news source, her statement seemed accurate for numerous observers. It stands as one of the organizations where you can find reality-based and mostly reliable reporting – notably during breaking news situations such as the one unfolding close to a New Hampshire storage facility.
A Precarious Situation During a High-Stakes Struggle
Yet CNN, now four and a half decades old, finds itself in a vulnerable position as two huge media empires battle over ownership of its corporate owner, Warner Bros Discovery.
Regardless of who wins, the future of CNN has been drawn into a high-risk game of business acquisition, not as a question of what serves the news-consuming public.
“Here is one more case of the deep structural problems with roots in many years of governmental choices,” stated Victor Pickard, writer of “Democracy Without Journalism?” and a media policy professor at the Penn.
The conjecture about who will own Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – overlooks a larger point.
“The narrative is crafted as a financial tale with key players as the protagonists, but there is very little discussion of the common good,” Pickard said.
A Further Layer: Donald Trump
The CNN scenario is complicated by Donald Trump’s views about a network he has long portrayed as perhaps his primary “fake news” antagonist.
Think back to the shouts of “CNN sucks!” at Trump's rallies, his team's disciplinary suspension of reporter Jim Acosta’s press credentials, or his clashes with Collins in official meetings.
Trump now claims that CNN needs new ownership. This can be interpreted as ownership that will insulate him from negative coverage and examination. That is one reason why he seems to come down on the side of Paramount Skydance, which has made a unsolicited offer.
There is a basis to prefer that suitor more. For one thing, it is run by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
The company, parent of CBS News, also recently installed the conservative Bari Weiss, known for her “anti-woke” beliefs, as the editor-in-chief of that venerable news network.
An Outcome of Continued Uncertainty
Notably, if Netflix prevails, CNN and other cable outlets would first be spun off into a standalone company. This might be a relief to many at the network, but it’s hardly a safe harbor. That arrangement could pave the way for CNN for a future sale. It never ends.
If you ask Timothy Wu, a lot of this is a violation of antitrust statutes, anyway. The influential voice of big tech’s dominance stated that competition laws should prohibit both deals.
“Either merger would be harmful to the country, and both should be contested by anti-trust authorities,” Wu recently wrote.
The Core Issue and a Path Forward
Regardless of the resolution in this situation, the larger issue endures.
“The present media landscape is a highly structure that undermines democracy, but we ought not succumb to learned helplessness,” Pickard noted. Government actions – originating in the 1930s and 1940s – helped to foster this hyper-commercialized monster, and revised policy decisions can tackle it.
Is this likely in an era where the Federal Communications Commission chair refuses to acknowledge that the agency is independent? Reform is very unlikely now, but that should not imply it will be impossible forever.
Initiatives that support independent news organizations, bolster local journalism, fund public media, and prohibit the concentration of media power in very few hands are achievable – they are vital for a healthy democracy.
In the world of media ownership, size does not equal quality. And news organizations like CNN shouldn’t be pieces in the latest merger game.